Remember
Design and Re definition of the Remember Platform Digital Memory and Commemoration Platform
Timeline
November 2024 – January 2025
Role
UI Design // UX Design
Tools
Background
Digital Memory Platform for Preserving and Commemorating Memories
Problem
Non-intuitive design and lack of emotional connection
The current interface is complex with complicated navigation, causing confusion and frustration. The user experience is not intuitive and does not evoke an emotional connection. Additionally, there is a lack of customization options, affecting relevance. A redesign was needed to improve accessibility and emotional connection.
Objective
01 Improving User Experience and Emotional Connection
Redesigning the platform to make it intuitive, accessible, and emotionally engaging, encouraging longer use and deeper involvement.
02 Organized and Respectful Content Management
Memorial pages are displayed clearly and respectfully, with personalized pages for each individual and easy donation management.
03 Preserving Memories with Respect and Sensitivity
Adding interactive pages to deepen the emotional connection and provide a meaningful, authentic commemoration experience.
Research
Market analysis
Persona
Visual Design
Inspiration Board
Continuity
The gray shade represents the continuity of life, bringing balance and tranquility in preserving the memory.
Connection
Yellow conveys warmth, love, and optimism, and connects generations through shared stories and memories.
Honor
Blue and black represent honor and respectful remembrance, evoking a sense of seriousness and calm.
Challenge
01 HELP
No Quick Support Access
Users didn't know who to contact, delaying response times.
Difficulty Finding Common Answers
Users were left unguided, leading to uncertainty.
Poor Information Organization
Made it hard to find relevant content, causing user frustration
Solution
HELP
Improved Accessibility and Support on Help Page
A help page was added with advanced search, clear categories, chat with a representative, contact form, and a Q&A database, plus an option for further assistance.
Challenge
02 STORE
Difficulty in Saving Favorite Products
There was no option to add products to a wishlist for future reference.
Lack of Personalization
There was no option to preview the product with a personalized design before purchase.
Unclear User Experience
The purchase process was complicated, leading to user abandonment.
Inconsistent and Outdated Design
The old interface was cluttered and uninviting, harming the shopping experience.
Solution
STORE
Convenient and Interactive Shopping Experience
The product card design was upgraded for improved clarity and aesthetics, with enhanced screen display. A step-by-step purchase flow was added, along with wishlist functionality, live design preview, and advanced customization options
Challenge
03 Personal area
Lack of Centralized Analytics and Management Tools
Users could not review data visually or manage all actions in one place.
Dispersed Donation Management
Donation details were not centralized in one place, making tracking and management difficult.
Low Engagement and Lack of Centralized Information
There was no easy way to view engagement data or get a full picture of user activity.
Cluttered and NonIntuitive Navigation
Users struggled to navigate and perform actions due to the lack of clear content organization.
Solution
Personal area
Convenient and Advanced Personal Management
The personal area was upgraded with tabbed navigation for easier browsing and access to engagement metrics. A direct donations link was added, and all actions were centralized for streamlined management. A visual audience overview was also added via a clear, accessible graph.